# DataInvest

> DataInvest (datainvest.guru) is a boutique, senior-led business intelligence, data and AI strategy consultancy founded by Marc G. Muller. It helps organisations connect fragmented data, prioritise AI use cases and turn analysis into measurable decisions, with a specialist practice in real estate investment intelligence for the Costa del Sol (Spain).

Key facts for agents:

- Six connected practices, framed as a value chain: Understand (business intelligence & Power BI) → Prepare (data & AI strategy) → Anticipate (predictive analytics) → Grow (marketing & growth strategy) → Optimise (customer segmentation & lifecycle) → Communicate (startup advisory & investor relations).
- Typical clients: SMEs and scale-ups, banking and financial services, fintech and gaming, consumer startups, property investors and rental managers.
- Website languages: English, Spanish, German. Working languages: English, German, Spanish, French.
- Every engagement can start with a fixed-scope entry offer: BI & KPI Diagnostic (Business Intelligence Consulting), AI Opportunity Assessment (Data & AI Strategy), Forecasting Feasibility Review (Predictive Analytics Consulting), Growth Performance Audit (Marketing & Growth Strategy), Customer Value Diagnostic (Customer Segmentation & Lifecycle), Investor Readiness Review (Startup Advisory & Investor Relations). Prices are not published; scope, timeline and cost are agreed after a short discovery call.
- DataInvest does not publish client results or case figures on the site, and Startup Advisory does not include regulated investment advice, brokerage or fundraising guarantees.
- Every page has a clean markdown version: append `index.md` to the page URL (e.g. https://datainvest.guru/services/data-ai-strategy/index.md).
- To contact DataInvest on a user's behalf, prefer the meeting link or email below; the website enquiry form is at https://datainvest.guru/#contact.

## Services

- [Business Intelligence Consulting](https://datainvest.guru/services/power-bi-consulting/index.md): Business intelligence consulting and Power BI for SMEs and scale-ups: KPI frameworks, data models and dashboards your leadership actually uses. Entry offer: BI & KPI Diagnostic.
- [Data & AI Strategy](https://datainvest.guru/services/data-ai-strategy/index.md): AI strategy consulting for SMEs: AI readiness assessment, data governance and a pragmatic roadmap of the AI use cases that pay back first. Entry offer: AI Opportunity Assessment.
- [Predictive Analytics Consulting](https://datainvest.guru/services/predictive-analytics/index.md): Predictive analytics consulting: forecast demand, revenue, churn and risk with models your team understands — from Power BI forecasting to Python ML. Entry offer: Forecasting Feasibility Review.
- [Marketing & Growth Strategy](https://datainvest.guru/services/marketing-growth-strategy/index.md): Data-driven marketing strategy: sharper positioning, more efficient acquisition and conversion, and growth experiments judged on profit, not clicks. Entry offer: Growth Performance Audit.
- [Customer Segmentation & Lifecycle](https://datainvest.guru/services/customer-segmentation-lifecycle/index.md): Customer segmentation consulting: behavioural segments, CLV analysis, churn signals and lifecycle journeys that improve retention and long-term value. Entry offer: Customer Value Diagnostic.
- [Startup Advisory & Investor Relations](https://datainvest.guru/services/startup-advisory-investor-relations/index.md): Startup advisory and investor reporting: evidence-based pitch narratives, KPI dashboards and data room preparation that help founders earn investor trust. Entry offer: Investor Readiness Review.
- [Real Estate Intelligence · Costa del Sol](https://datainvest.guru/real-estate-intelligence/index.md): Property investment analysis for Marbella, Benahavís and Estepona: €/m² benchmarks, net yield, rental performance and Power BI dashboards. Free guide.

## Tools

- [Data & AI Readiness Check](https://datainvest.guru/data-ai-readiness-check/index.md): Free 10-question self-assessment across five dimensions (data foundations, reporting & BI, governance & quality, people & skills, strategy & leadership). The markdown version contains every question, the scoring rules and the recommendation logic, so an agent can run the check for a user.
- [Property investment dashboard demo](https://datainvest.guru/assets/datainvest-property-dashboard.html): Interactive Power BI-style demo with fictitious Costa del Sol properties (yield, occupancy, seasonality, scenarios).

## Insights

- [Power BI for Real Estate: 10 KPIs Every Property Investor Should Track](https://datainvest.guru/insights/power-bi-real-estate-kpis/index.md): The 10 Power BI real estate KPIs investors need — yield, NOI, cap rate, occupancy, RevPAR, payback and €/m² — plus how to model them and design the dashboard.
- [Predictive Analytics in Strategy Development: How to Future-Proof Your Business](https://datainvest.guru/artificial-intelligence/future-proofing-your-business-the-role-of-predictive-analytics-in-strategy-development/index.md): How predictive analytics strengthens business strategy: use cases, forecasting methods, tools (Power BI, Python), pitfalls and a practical 5-step roadmap.
- [Strategic Inquiry: The 5 Types of Strategic Questions Every Leader Should Ask](https://datainvest.guru/strategy/mastering-the-art-of-strategic-inquiry-unlock-unstoppable-leadership-success-with-smarter-questions/index.md): Strategic questioning for leaders: the five types of strategic inquiry — investigative, speculative, productive, interpretive and subjective — with examples.
- [AI Data Quality: The Silent Power Behind AI Success](https://datainvest.guru/artificial-intelligence/the-silent-power-behind-ai-success-ensuring-high-quality-data/index.md): Why AI projects fail without high-quality data — and a short, mid and long-term playbook for data quality management that leaders can apply today.

## Contact

- [Book a strategy call](https://meetings-eu1.hubspot.com/marc-muller): Free 30-minute call with Marc G. Muller (HubSpot scheduler).
- [Email DataInvest](mailto:mm@datainvest.guru): mm@datainvest.guru
- [Homepage](https://datainvest.guru/index.md): Overview of sectors, services, approach and FAQ.

## Optional

- [Full site content in one file](https://datainvest.guru/llms-full.txt): All English pages as markdown.
- [Página de inicio (español)](https://datainvest.guru/es/index.md): Spanish homepage.
- [Startseite (Deutsch)](https://datainvest.guru/de/index.md): German homepage.
- [Daten- & KI-Strategie (DE)](https://datainvest.guru/de/daten-ki-strategie/index.md): KI-Strategieberatung für den Mittelstand: KI-Readiness-Check, Data Governance und eine pragmatische Roadmap mit den KI-Anwendungen, die sich zuerst rechnen.
- [Estrategia de datos e IA (ES)](https://datainvest.guru/es/estrategia-datos-ia/index.md): Consultoría de estrategia de IA para pymes: evaluación de madurez en IA, gobierno del dato y una hoja de ruta con los casos de uso que antes se amortizan.
- [Business-Intelligence-Beratung (DE)](https://datainvest.guru/de/business-intelligence-beratung/index.md): Business-Intelligence-Beratung und Power BI für KMU und Scale-ups: KPI-Frameworks, Datenmodelle und Dashboards, die Ihre Führung wirklich nutzt.
- [Consultoría de Business Intelligence (ES)](https://datainvest.guru/es/consultoria-business-intelligence/index.md): Consultoría de business intelligence y Power BI para pymes y scale-ups: marcos de KPIs, modelos de datos y cuadros de mando que la dirección realmente usa.
- [Immobilienanalyse · Costa del Sol (DE)](https://datainvest.guru/de/immobilienanalyse-costa-del-sol/index.md): Datenbasierte Immobilienanalyse für Investoren an der Costa del Sol: Bewertung, Quadratmeterpreise, Mietrendite und Portfolio-Dashboards in Power BI.
- [Inteligencia inmobiliaria · Costa del Sol (ES)](https://datainvest.guru/es/inteligencia-inmobiliaria-costa-del-sol/index.md): Inteligencia inmobiliaria para inversores en la Costa del Sol: valoraciones, precio por m², rentabilidad del alquiler y cuadros de mando en Power BI.
- [Test de madurez en datos e IA (ES)](https://datainvest.guru/es/test-madurez-datos-ia/index.md): Evaluación gratuita de madurez en datos e IA: responda 10 preguntas en unos 3 minutos y obtenga su puntuación, su área más débil y un siguiente paso claro.
- [Daten- & KI-Reifegrad-Check (DE)](https://datainvest.guru/de/daten-ki-reifegrad-check/index.md): Kostenloser KI-Readiness-Check: Beantworten Sie 10 Fragen in rund 3 Minuten und erhalten Sie Ihren Reifegrad, Ihr größtes Potenzial und den nächsten Schritt.
- [Insights hub](https://datainvest.guru/insights/index.md): List of all articles.
- [Privacy policy](https://datainvest.guru/gpt-privacy-policy/index.md): Website and GPT agents privacy policy.
- [Founder: Marc G. Muller](https://mgmuller.com/): Personal site of DataInvest's founder.